North Shore Explorer Guide
Ad Specifications
A professional ad design is recommended for your ad in the North Shore Explorer guide. It is an important piece of advertising for your brand and it should look top-notch and professional.
If you do not have a designer, we can create an ad for you (a design fee may apply for some ads).
File Requirements:
Ad Sizes - all sizes are in inches - wide x tall.
Contact the publisher, Melissa Dressely of Do North Marketing if you have any questions about these specifications, or need help with your ad. Adobe InDesign presents for these specs are available upon request.
If you do not have a designer, we can create an ad for you (a design fee may apply for some ads).
File Requirements:
- Color profile must be CMYK. PMS/spot colors must be deleted prior to submission.
- Black text and lines must be 100% K set to overprint
- Do not use the style menu for bold, italic, or other type styles; use the proper version of the font.
- File must be built at 100% size.
- Images must be linked, not copied and pasted.
- PDF/x-1a2001
- TIF - 300 dpi
- EPS - fonts outlined, images embedded, 300 dpi
- Native InDesign packaged with images and fonts. (True Type and Multiple Master fonts are not acceptable)
- JPG, GIF, Publisher, and Word Documents are not acceptable formats
Ad Sizes - all sizes are in inches - wide x tall.
- Full Page or Inside Front Cover
- Full Bleed: 6.25 x 8.625. Trim size: 6 x 8.375 plus ⅛” on all four sides.
- No Bleed: 5.375 x 7.625
- 2-page Center Spread:
- Full Bleed: 12.25 x 8.625. Trim size: 12 x 8.375 plus ⅛” on all four sides.
- No Bleed: 11.1634 x 7.625
- Back Cover Fold-Out Spread
- Full Bleed: 11.75 x 8.625. Trim size: 11.5 x 8.375 plus ⅛” on all four sides. Fold at 5.5625 from left
- No Bleed: 10.6634 x 7.625
- ½ page - horizontal
- 5.375 x 3.75
- ¼ page - vertical
- 2.625 x 3.75
- ⅛ page - horizontal
- 2.625 x 1.8125
Contact the publisher, Melissa Dressely of Do North Marketing if you have any questions about these specifications, or need help with your ad. Adobe InDesign presents for these specs are available upon request.