Do North Marketing LLC 

Hi, I'm Melissa Dressely, principal of Do North Marketing in Grand Marais, Minnesota.

​As a Media, Strategy, and Audience Consultant I create visibility, growth, and strategic marketing solutions for clients through the North Shore Explorer platform, individualized marketing services, and thought partnership. 

North Shore Explorer Platform

North Shore Explorer Platform consists of: 

• The North Shore Explorer guide
• Social media influencer presence on Instagram and Facebook
• Content-driven website NorthShoreExplorerMN.com that shares experiences and resources so that inspire people to visit the North Shore, provide first-person perspective of what they can expect, and resources to help people plan their adventures. 

Click here for info about the North Shore Explorer Platform
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Click here to personalize your brand with NorthShoreExplorerMN social media influencing. 

Client Services

Here at Do North Marketing, I work with clients to find strategic alignment with their target customers while creating a desire for their product or service. I help clients identify their brand voice, plan their marketing initiatives, and develop the key infrastructure needed to reach their sales and marketing goals. 

Targeted strategies to develop your messaging and convert your audience

• We will go through a process to identify your brand message through discovering your "Why." By developing your Unique Value Proposition and Point of View, your message will resonate with your audience and create a desire to do business with you. 
• Use your personal story, unique value proposition, and point of view to develop content that personalizes your brand and converts your audience to loyal customers. 

Planning and Strategy

• We will look at your marketing budget, time, and resources to prioritze your marketing innaitiaves and activities according to what provides the best return on investment. 
• Define a social media content strategy.
• Keep your best customers engaged through Email Marketing. 
• Build your sales funnel for online sales by lead capture and customer journey. 
• Develop sales campaigns. 
• Make sure your messaging and imagery is consistent with your brand message, and consistent on all channels. ​
• Ensure your website and social media channels are optomized and that you appear organically on search engines and social media. 

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Clients of Do North Marketing include: 

North Shore Adventure Park
Sawbill Village
Superior National Golf Course
Skyport Lodge & Raven Rock Grill
Solbakken Resort
Drury Lane Books
Clearview General Store
Through Your Eyes Ministry
650 Moose, vacation rental

About Melissa